“Layar Vision uses detection, tracking and computer vision techniques to augment objects in the physical world. It can tell which objects in the real world are augmented because the visual fingerprints of the objects are preloaded into the application based on the user’s layer selection.”
“What if we could change our view of the world with the flick of a switch? ‘Song of the Machine (by Superflux)’ explores the possibilities of a new, modified – even enhanced – vision, where users can tune into streams of information and electromagnetic vistas currently outside of human vision.”
Song of the Machine was part of the Human+ exhibition that ran from April to June 2011 at the Science Gallery in Dublin.
Richti-Areal by Projektil is an iPad controlled, projected augmented reality architectural model. It uses 44 dimmable Dali lamps, six DMX lamps, nine HD projectors, six Mac Minis, a sound system and can show the light at different times of day as well as highlighting various zones and services.
Macy’s Magic Fitting Room by LBi New York contains a large multitouch mirror and iPad app that lets customers browse, shop and “try-on” the latest must-have items. Flip through the hottest tops, dresses, bottoms and coats from some of Macy’s top designers and once complete you can send the whole experience to your Facebook page, SMS, or email, and shop all the looks in the store itself.
The Fitting Room, located on the first floor between the main escalators, will remain at the flagship store until November.
Augmented reality is taken to the next, all-immersive level in Keiichi Matsuda’s film, recently presented at London’s 3D Film Festival at The Barbican. The architecture graduate and filmmaker has imagined a future world overlaid with digital information, whose built environment can be transformed at the touch of a few buttons. ‘The architecture of the contemporary city is no longer simply about the physical space of buildings and landscape,’ says Matsuda. ‘More and more it is about the synthetic spaces created by digital information that we collect, consume and organise; an immersive interface may become as much part of the world we inhabit as the buildings around us.’
At this year’s Wimbledon IBM allows tennis fans to see through walls and never miss a big point again.
IBM has updated its ‘IBM Seer’ mobile application to combine augmented reality with live location-based video streams of all showcourt matches and ‘busy areas’ such as the Aorangi Terrace (aka Henman Hill), and the taxi queues.
IBM Seer is your virtual guide to the Wimbledon tennis championships 2010. Watch live feeds of the top matches on your phone from anywhere inside Wimbledon, get live stats and scores, and find anything and everything from taxis to strawberries and cream.